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Bell Sports is a brand born out of culture of racing, motorcycle and biking. Started in 1954, the brand provides best quality products that respond to needs on non-professionals but also best sportsmen. It supplies events like Grand Prix or Olympics Games. The brand is strongly involved in the promotion of psychical activity, Bell supports the International Mountain Bicycling Association`s (IMBA) to create mountain bike opportunities worldwide and is a member of Bikes Belong to promote biking activities. But what is the most important, it`s not the fashion but quality, not the pose but best performance that make the brand the leader in the production of best available products in the market. Bell is driven by pure enthusiasm and passion, its engagement in enhancing quality of products does not allow anyone to stay immune for enjoying sport activities.